China Finance Online Co. Limited provides Web-based financial services company in the People's Republic of China and Hong Kong. The company operates through three segments: Commodities Brokerage Services; Online Financial Information and Advisory Service, and Other Related Services; and Hong Kong Brokerage Services. It provides online access to securities and commodities trading services, wealth management products, and securities investment advisory services to retail investors; and financial database and analytics to institutional investors, including financial, research, academic, and regulatory institutions, as well as financial software products. The company is involved in the operation of Yinglibao, an Internet-based financial platform that integrates cash management solutions and mutual fund distribution; Securities Master, an integrated securities trading platform; and Investment Master, a Web-based mobile investment advisory service platform that facilitates securities investment advisors to communicate with their clients and followers. In addition, it provides commodities brokerage services; and securities and futures contracts brokerage, and related services to its customers, who invest in stocks listed on Hong Kong Stock Exchange. The company offers its products and services to individual investors managing their own money; professional investors, such as institutional investors managing large sums of money on behalf of their clients and high net worth individuals; and other financial professionals, including investment bankers, stock analysts and financial reporters, and middle class individuals. China Finance Online Co., Limited was founded in 1998 and is based in Beijing, the People's Republic of China.